You have always wanted your own business. Working for someone else is not the way you thought your life would turn out. Besides knowing that owning your own business is hard work and can require many hours of work, you think you can do it. You just want to get the business started but lack some money for equipment. One option is research small business grants Ontario to help with money needed for stock, equipment, and necessities for your new business.
There are government grants for small businesses available and government funding programs that might fit your needs. Each grant, loan, funding, and program will differ in what information and paperwork you have to fill out to apply. Have a proposal ready that you can modify accordingly.
Keep A Eye On Small Expenditures
So what makes your business stand out from others? A restaurant is an example. What do you offer that another one does not? You have to find something unique. Counting costs by figuring out utility bills, rent, materials, and labor are easy, but have you figured out the smalls?
Remember that everything that goes into delivering an order of food cost money. Overlooking what might seem like little things will slowly eat away at your profits. Make a detailed list of every meal. Will that meal require ketchup, mustard, mayonnaise, and lettuce, tomato, onions and pickles? The small containers of ketchup are costing you for the container and the ketchup. It is important to make sure to include the small cost of every item. You can find a lot of helpful online resources available at Ontario Centres of Excellence.
Plan An Effective Advertising Strategy
Advertising is an important and not cheap, but there are ways to find opportunities to put your business in the spotlight. Try dual-purpose advertising. If you love helping charities, find a local charity that really needs a helping hand. Offer coffee at the restaurant as a charity fundraiser. The proceeds from every cup of coffee you sell will go to the charity, but if they eat a meal and are happy with the food and the service, you both win.
Social media can be a great. The down side of this is, bad rumors can spread as well. All it takes is one person not liking someone in the business and now you get a bad post. The person was never at the restaurant. It could have been a person you met while returning an item at another store that did not like you because of your hair color. This does happen to business owners everyday. However, if you make yourself known in your business and socialize so people really see and know who you are. Your loyal customers will be loyal to you.